Langenhagen,
27
August
2018
|
08:51
Europe/Amsterdam

Konica Minolta and Konando to help strengthen consumer brand links

Summary

Marketing services provider Konando Printing Company Limited and Konica Minolta Japan have become strategic partners, with the two companies announcing plans for a customer showroom in Kobe City to help strengthen consumer brand relationships.

With the dedicated support of national equipment dealer Motoya Co., the new digital production factory, which will be known as “KONANDO Lab”, will help major corporate brands in developing new applications for their customer bases in addition to developing effective new print communications and product marketing strategies. It will be Konica Minolta Japan’s showroom in the west Japan.

The announcement follows Konando’s investment in a Konica Minolta AccurioJet KM-1 sheetfed duplex B2 UV inkjet machine, using UV-cured inks, and an MGI JETvarnish 3D system, which take digital spot UV coating to another dimension. Features include increased throughput for flat spot UV jobs and amazing 3D raised effects.

Junichi Arai, Konica Minolta Senior Executive Officer, PPG sales, said:

“The AccurioJet KM-1 and JETvarnish 3D digital combination is a perfect solution to meet the growing market demand for short-run job customization, faster delivery times, expanded product packaging versions and increased growth of e-commerce one-to-one marketing strategies. The KONANDO Lab will provide unprecedented research, demonstration and production advantages to print buyers and brand owners while supporting their goal of developing effective new print communications and product marketing strategies.”
Junichi Arai, Konica Minolta Senior Executive Officer, PPG sales

Kevin Abergel, MGI Vice-President of Marketing and Sales, said:

“The KONANDO Lab highlights the strength and synergy of the Konica Minolta and MGI inkjet printing and embellishment platforms. So, we thanks the Konando and Motoya management teams for their vision and effort that they have made to build this new industrial print factory together.”
Kevin Abergel, MGI Vice-President of Marketing and Sales

Jointly developed by Konica Minolta and Konando, the lab will be a dedicated technology centre for testing and researching the power of digital solutions to benefit the Japanese printing and packaging industries. The goal is to help print buyers strengthen their consumer brand relationship by “Bringing Print to Life” by combining the digital creative power of Konica Minolta and MGI inkjet technology.

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About Konica Minolta Business Solutions Europe

Konica Minolta Business Solutions Europe GmbH, based in Langenhagen, Germany, is a wholly owned subsidiary of Konica Minolta Inc., Tokyo, Japan. Konica Minolta enables its clients to champion the digital era: with its unique imaging expertise and data processing capabilities, Konica Minolta creates relevant solutions for its customers and solves issues faced by society. As a provider of comprehensive IT services, Konica Minolta delivers consultancy and services to optimise business processes with workflow automation and implements solutions in the field of IT infrastructure and IT security as well as cloud environments. Konica Minolta was awarded the prestigious “Buyers Lab PaceSetter award for Smart Workplace Vision” from Keypoint Intelligence” as the only vendor in its industry thanks to its forward-looking vision of the future of work and investment in innovative technology. Being a strong partner for the production and industrial printing market, Konica Minolta offers business consulting, state-of-the-art technology and software and, in 2017, was the production printing market leader for the tenth consecutive year in Europe, Central Asia, the Middle East and Africa (InfoSource). The hardware portfolio covers light and mid production as well as industrial printing machines. Konica Minolta Marketing Services provides value added services that intelligently link print and digital marketing in an effective and efficient way. In the healthcare sector, Konica Minolta drives digitalisation of clinical workflows and offers a broad range of next-level diagnostic solutions. Through its Business Innovation Centre in London and four R&D laboratories in Europe, Konica Minolta brings innovation forward by collaborating with its customers as well as academic, industrial and entrepreneurial partners. Konica Minolta Business Solutions Europe is represented by subsidiaries and distributors in more than 80 countries in Europe, Central Asia, the Middle East and Africa. With almost 9,900 employees (as of April 2018), Konica Minolta Europe earned net sales of over EUR 2.37 billion in financial year 2017/18. 

For more information, please visit http://newsroom.konicaminolta.eu/ and follow Konica Minolta on Facebook, YouTube and Twitter @KonicaMinoltaEU.

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